{"id":1063,"date":"2024-02-06T15:48:39","date_gmt":"2024-02-06T15:48:39","guid":{"rendered":"https:\/\/www.brendacantul.net\/es\/?page_id=1063"},"modified":"2024-02-27T17:38:30","modified_gmt":"2024-02-27T17:38:30","slug":"creacion-de-cliente-tipo","status":"publish","type":"page","link":"https:\/\/www.brendacantul.net\/es\/marketing-digital-y-comercio-electronico\/creacion-de-cliente-tipo\/","title":{"rendered":"Creaci\u00f3n de Cliente Tipo (Persona)"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">For the English version, click <strong><a href=\"https:\/\/brendacantul.net\/digital-marketing-and-e-commerce\/create-a-customer-persona\/\" title=\"\">here<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los clientes tipo son representaciones semificticias de clientes ideales, creadas mediante la recopilaci\u00f3n de datos sobre el p\u00fablico objetivo, tal como demograf\u00eda, objetivos, necesidades y puntos d\u00e9biles. Se basan en datos reales sobre el p\u00fablico objetivo. Estos datos se pueden recopilar de una variedad de fuentes, como encuestas, entrevistas y an\u00e1lisis de sitios web. Los clientes tipo pueden ser utilizados para guiar estrategias de marketing, desarrollo de productos y servicio al cliente.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-5c6a2c458cd2f78782dc5af8ebaf690d\" style=\"color:#f0077b\">Comprador de Bajo Presupuesto<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/JayaPersonaSp.png\"><img loading=\"lazy\" decoding=\"async\" width=\"810\" height=\"228\" src=\"https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/JayaPersonaSp.png\" alt=\"\" class=\"wp-image-1065\" srcset=\"https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/JayaPersonaSp.png 810w, https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/JayaPersonaSp-300x84.png 300w, https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/JayaPersonaSp-768x216.png 768w, https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/JayaPersonaSp-600x169.png 600w, https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/JayaPersonaSp-400x113.png 400w\" sizes=\"auto, (max-width: 810px) 100vw, 810px\" \/><\/a><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-54de29bb838437f1c68b54e227669f22\" style=\"color:#f0077b\">Comprador en b\u00fasqueda de variedad<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/ReggiePersonaSp.png\"><img loading=\"lazy\" decoding=\"async\" width=\"814\" height=\"228\" src=\"https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/ReggiePersonaSp.png\" alt=\"\" class=\"wp-image-1066\" srcset=\"https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/ReggiePersonaSp.png 814w, https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/ReggiePersonaSp-300x84.png 300w, https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/ReggiePersonaSp-768x215.png 768w, https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/ReggiePersonaSp-600x168.png 600w, https:\/\/www.brendacantul.net\/es\/wp-content\/uploads\/2024\/02\/ReggiePersonaSp-400x112.png 400w\" sizes=\"auto, (max-width: 814px) 100vw, 814px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.brendacantul.net\/es\/marketing-digital-y-comercio-electronico\/\" title=\"\"><i class=\"fa-solid fa-arrow-left\" style=\"color: #008080;\"><\/i> Volver a la p\u00e1gina de Marketing Digital y Comercio Electr\u00f3nico<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the English version, click here. Los clientes tipo son representaciones semificticias de clientes ideales, creadas mediante la recopilaci\u00f3n de datos sobre el p\u00fablico objetivo, tal como demograf\u00eda, objetivos, necesidades&hellip;<a href=\"https:\/\/www.brendacantul.net\/es\/marketing-digital-y-comercio-electronico\/creacion-de-cliente-tipo\/\" class=\"more-link\"><span class=\"more-button\">Continue reading<span class=\"screen-reader-text\">Creaci\u00f3n de Cliente Tipo (Persona)<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1061,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1063","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/pages\/1063","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/comments?post=1063"}],"version-history":[{"count":5,"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/pages\/1063\/revisions"}],"predecessor-version":[{"id":1287,"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/pages\/1063\/revisions\/1287"}],"up":[{"embeddable":true,"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/pages\/1061"}],"wp:attachment":[{"href":"https:\/\/www.brendacantul.net\/es\/wp-json\/wp\/v2\/media?parent=1063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}